Following the Best Practices in Agriculture
Married in 2001, Chris and Deb Colitas have had the pleasure of running multiple businesses together. As serial entrepreneurs, they have found great joy in providing products and services to others while adding jobs to the Lehigh Valley. If you have eaten a gyro at an IronPigs game or gotten lost in the corn maze at Seiple Farms, you have encountered the Colitas family.
Chris’s background is rooted in agriculture. Growing up locally in Bethlehem, his family operated pick-your-own strawberry fields for many years in Northampton. By the age of 14, Chris obtained his tractor license and discovered a love for operating equipment. If it has wheels, Chris can drive it! Graduating from Penn State with a degree in landscape contracting, Chris honed his talent of plant growth and cultivation for over 15 years.
The impeccable fields and amazing berries are all because of Chris, he is amazing!
At Valley Fruits & Veggies, Deb can be found doing a little bit of everything alongside Chris and managing the crew. You know her most from Facebook Live, as she has gotten used to being called out as ‘Strawberry Lady’ when grocery shopping, attending local networking meetings, and even picking the kids up from school!
When not at the farm, Deb is a ‘Networking Ninja’, helping other businesses find their own success like Valley Fruits & Veggies. As founder and CEO of Digital Network Superstar, she brings her wealth of networking and social media talents to others.
Calli & Nico Colitas
Calli, age 15, and Nico, 13, are AMAZING kiddos-turned-managers! From answering the phone, working the register, and serving up yummy milkshakes and strawberry shortcakes, they are on their way to strawberry stardom. Mom and dad could not be prouder of all their family teamwork and solid customer focus.